The Comexposium Group, one of the largest trade show and conference companies in the world, has acquired Mobile Motion, LLC, the company responsible for organizing Mobile Media Summit events in the United States and Europe. Paran Johar, the founder of the Los Angeles-based company, remains its CEO. The terms of the acquisition are undisclosed.
JEGI CLARITY (www.jegiclarity.com), the leading independent investment bank for the global media, information, marketing, software and tech-enabled services sectors, headquartered in New York, NY, advised Mobile Motion.
Mobile Media Summits are the quintessential thought leadership forums for brand, agency and mobile leaders to share learnings and network on the newest mobile technology. The network is the largest mobile media and advertising conference series in North America and has been growing rapidly in Europe for the past two years, with shows in Barcelona, London and Cannes.
With mobile industry earnings forecast to leap 45% between 2013 and 2020 (according to GSMA Intelligence), to reach a record high of US $2.9 trillion, Mobile Media Summit events are established in a booming market.
Comexposium’s investment in the mobile industry will allow the group to add 10 international events to its portfolio. Upcoming conferences include:
• Mobile Media Summit @ Mobile World Congress – March 4, 2015 – Barcelona
• Mobile Media Summit Los Angeles – April 7, 2015
• Mobile Media Summit @ NY Upfronts – May 18, 2015 – New York
• Mobile Media Summit London – June 16, 2015
• Mobile Mafia at Cannes International Festival of Creativity – June 23-25, 2015
• Mobile Media Summit Chicago – July 28, 2015
• Mobile Media during NY Advertising Week – September 28, 2015 – New York
• Mobile Minds @ Art Basel – December 1-2, 2015 – Miami
Renaud Hamaide, Comexposium’s Managing Director, says: “This rapidly growing industry is integral to the group’s international development strategy and represents a portfolio of leading events that will work in synergy with our existing ones.”
“I am incredibly excited to expand our Mobile Media Summit conferences around the world. With mobile becoming the cornerstone of marketing, advertising and technology, our events have become critical for brands, agencies and media companies that want to stay ahead of the curve in business,” said Paran Johar, CEO and Founder of the Mobile Media Summit.
According to leading industry analyst Forrester, mobile reached a tipping point in 2014 as it solidified its position as one of the most disruptive technologies for businesses in decades. Forrester also recently predicted that a record 42% of the total population globally will own a smartphone by the end of 2015.
Mobile Motion is the founder of Mobile Media Summit, the quintessential thought leadership forum for top executives in advertising, media, publishing, and the hottest brand marketers. The Summits focus on the intersection of mobile advertising and technology, covering the most important issues in mobile, and are often home to breaking news and advances in the space. Founded in 2009 by Paran Johar, Mobile Media Summits are the largest event series in mobile advertising, where an average of 75% of the audience is advertisers, more than any other event. Since its founding, the event series has hosted over 2,500 speakers and well over 15,000 attendees. For more information, visit mobilemediasummit.com
Comexposium, one of the European leaders in event organization, is involved in 114 events for the general public and professionals, covering 17 different sectors of activity. Every year it plays host to 38,000 exhibitors, 40% of which are from outside France, and 3.5 million visitors, including 350,000 visitors from abroad. For more information, visit en.comexposium.com.
JEGI CLARITY managed a very tight process, with precisely the right amount of buyers, that created a bidding scenario that not only optimized the transaction value, but also created a partnership for a successful future. I could not be happier with JEGI CLARITY or the outcome.
Paran Johar, Founder & CEO, Mobile Motion